[ The Science ]
How Nova
works.
Five gentle technologies that wake up your follicles, boost circulation, and help your hair grow stronger — in just 5 minutes a day.
[ Why hair thins ]
Tired follicles. Less hair.
Hair thins when follicles get starved of energy and blood flow. Nova gives them what they need — gently, daily, at home.
[ 01 · The Follicle ]
Hair starts at the root.
Every hair on your head grows out of a tiny pocket in your scalp called a follicle.
At the bottom of each follicle is a cluster of cells called the dermal papilla. Think of it as the hair's control room — it decides how thick a strand grows, how long, and when to stop.
When the dermal papilla is healthy, hair grows thicker and stays longer. Starve it of energy, blood flow or signal — hair thins, sheds, or stops growing.
The most common cause is hormonal: a molecule called DHT latches onto follicles and slowly shrinks them — a process called miniaturisation. Nova was built around one question: how do we send more energy, blood flow and signal back to the root?
[ How it works ]
Five technologies. One device.
Activates and rejuvenates hair follicles at the root.
Enhances scalp circulation and stimulates sleeping follicles.
Boosts circulation and oil absorption for healthier growth.
Delivers hair oil directly to each follicle.
Enhances oil absorption and boosts treatment results.
[ The magic wavelength ]
660nm red light is the exact wavelength your follicles love. It gently sinks into your scalp, wakes up sleeping cells, and gives them the energy they need to grow stronger, healthier hair.
[ Light at the root ]
Five minutes of red light.
Calibrated 660nm photons travel 3–5mm into the scalp — reaching the dermal papilla where new hair is built.
[ A closer look ]
How each technology works.
No jargon, no PhD required — just the simple version.
Red Light Technology
Like sunlight for your follicles.
A specific red light wavelength (660nm) gently passes through your scalp and reaches the root of each hair — reaching 3–5mm under the scalp. There it gives your follicle cells a small energy boost, the same way sunlight feeds a plant.
- No heat, no UV, no damage
- Reaches 3–5mm under the scalp
- Energizes tired follicles
Advanced Microcurrent
A tiny wake-up call for sleeping follicles.
Soft, painless electrical pulses travel through the scalp and gently nudge dormant follicles back into action — the way a gym session wakes up sleeping muscles.
- Completely painless
- Reactivates dormant follicles
- Improves scalp tone
Scalp Massage
A mini massage with every glide.
Bristles vibrate as you move the device across your scalp. This boosts blood flow — bringing more oxygen and nutrients to your follicles, and helping any oil sink in deeper.
- Increases circulation
- Feels relaxing
- Helps oil absorb deeper
Oil Pod Delivery
Oil where it actually matters.
A built-in pod releases Boost Oil straight onto your scalp as you glide. No mess, no waste — every drop goes exactly where your follicles need it most.
- No spills, no mess
- Even coverage every time
- Direct-to-follicle delivery
Gentle Warm Therapy
Warmth that opens the door.
A comfortable warmth opens up the tiny channels in your scalp, helping the oil and nutrients absorb deeper instead of sitting on the surface.
- Soothing, spa-like feel
- Boosts oil absorption
- Comfortable, never hot
Healthier hair isn't a promise.
It's a process.
[ 07 · What To Expect ]
12 Weeks.A rhythm.
A typical 12-week timeline based on how each technology works. Hair grows in cycles, so individual results vary — consistency is the key.
Nova + Boost Oil Duo ·